SP.DESIGN
RELAUNCH STRICHPUNKT DESIGN
Together with Strichpunkt, GPUNK created on an all new, modern and pure, still opulent and playful online presence. It reflects SP´s approach towards a digital age as well as the agencies stunning design work. Always on the move towards the future of design, the page contains animated theses and fresh videos with SP`s best ambassadors: its people. A rich, responsive and immerse experience digging deep into beliefs, processes and great cases. Of course it´s running on all common devices.
Role
Art Direction, Concept, Creative Consultant
A bold representation of SP´s core beliefs
SP theses on the future of design are opening the experience. A moving and growing collection of beliefs worth thinking and talking about.
A fresh documentary video style for every aspect of the page
SP´s work speaks for itself. Still, we wanted its best ambassadors to be heard: All over the page, SP´s people talk about their work and the agency, giving personal insights.
All the good stuff in one place
Work shows, well: work. With super cases, great cases and a reel that touches and excites.
A fresh look for the people of SP
Characters need freedom. We liberated SP´s people from the corporate portrait and asked them to show a bit of their personality. A gallery of minds you would like to work with.
Digging deep with the super cases
The super cases are reflecting SP´s strong believe in precise analyses as a base of excellent design. Showing selected works in a detailed way, every super case follows four categories: Overview, Strategy, Design, Insights.
A new way of communication
GPUNK developed a new social media concept as well as a newsletter concept, both playing an integrated part in SP´s new online representation.
