GPUNK

OPEL

Opel ADAM & YOU app

GPUNK developed the ADAM & YOU configurator app in the style of a video game for the launch of the new Opel ADAM in some 35 European countries. Initially available for the iPad in 7 languages, it offers users virtual test drives, which support the configuration and decision-making process. The result can be shared and discussed with friends via various social media channels. “The app enlivens the configuration process by adding the fun of a computer game, thereby supporting the customer’s purchase decision process.

Client

OPEL

Created

2013

Role

Creative Direction, Design, Konzept

VIDEO

The full expierience

A big thank you goes out to DerSOUND and NANOLOOPS for the amazing work they did on the soundtrack. Also not to forget:
RTT who did the “UNITY” programming and SEVENVAL who is responsible for the IOS Programming.

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10245 Berlin

+49 151 152 38819

+49 30 74078524

gunnar@gpunk.de

skype: g-p-u-n-k